02Live2024 — Present

Personal safety support

Ma’alob

A publicly available service for routine check-ins, trusted-contact alerts, and discreet communication when something may be wrong.

TechnologyDjango · Scheduling · Messaging · Privacy
StatusLive
Period2024 — Present
Ma’alob homepage showing a completed safety check-in plan
Ma’alob mobile homepage showing its check-in introduction and safety-plan preview
Ma’alobResponsive product · desktop + mobile© Ricardo Abreu

Context

Ma’alob supports people who want a lightweight way to confirm that they are okay. A person defines a routine and grace period, chooses trusted contacts, and checks in from any device. Missed check-ins or a discreet reverse-PIN signal can initiate notifications.

The challenge

A safety-adjacent product must be calm under stress, precise about time, and honest about its limits. The flow must make routine actions effortless while treating alerts and sensitive information with restraint.

My role and responsibility

I shaped the product behavior and built the web experience, backend workflows, scheduling model, trusted-contact flow, and cloud operation within the Opinr ecosystem.

Technology
Django · Scheduling · Messaging · Privacy · Responsive web
Status
Live
Period
2024 — Present

Public-level conceptual architecture

A deliberately public view: enough to explain the boundaries without exposing sensitive implementation detail.

Select a component to understand its role.

Person

Defines the routine, grace period, trusted contacts, and check-in method.

01

Make time semantics explicit

Routine, grace period, missed state, and notification state are separate concepts, reducing ambiguity in a time-sensitive flow.

02

Keep the discreet path discreet

The reverse-PIN interaction is designed to resemble a normal check-in while allowing a different notification path.

03

State limitations clearly

The product language avoids promising guaranteed safety or guaranteed delivery and keeps emergency-service guidance visible.

Evidence before adjectives.

Ma’alob is online, responsive, and publicly usable for creating and reviewing a check-in routine. The portfolio demonstrates its flows and boundaries without publishing adoption numbers or sensitive implementation detail.

  1. 01

    In sensitive workflows, calm copy and reversible decisions matter as much as the backend.

  2. 02

    Scheduled systems need explicit states, observability, and careful retry boundaries.

  3. 03

    Trust grows when a product states what it can—and cannot—do.